Autoplay
Autocomplete
Previous Lesson
Complete and Continue
Unlock Your Key Persona
Welcome
What You Will Need Handy To Get Started (1:47)
About Your Facilitator (2:50)
Exercise Overview (2:29)
Understanding Your Company
About YOUR Company & the ABCs Marketing Action Model (5:47)
Step One: Analyze It! (2:18)
Step Two: Brainstorm It! (10:00)
Step Three: Create It! (2:06)
Step Four: Do It! (0:50)
Step Five: Evaluate It! (3:00)
Understanding Your Customers
Who are YOUR Customers and Why is this Question So Important? (8:14)
The Persona Questionnaire (8:43)
What to Do With the Persona Information Part I (4:05)
What to Do With the Persona Information Part II (1:41)
Next Steps
Conclusion
Looking for More?
Contact Information
Teach online with
Step One: Analyze It!
Lesson content locked
If you're already enrolled,
you'll need to login
.
Enroll in Course to Unlock
